From Seaside to City

who we are
By Amelia Reid

I’m a Devon gal through and through, a true country bumpkin and water baby, but moving to London was the best decision I’ve made. From a young age, I’ve always envisioned my adult life in London channelling British Carrie Bradshaw-esque vibes – certainly not applicable in the countryside.

Though it hasn’t been quite so glamorous, certainly, it has been an exciting journey. After working in my local pub on and off for five years, and working two jobs for 4 months as a Barmaid and Admin Assistant, I couldn’t wait to start at the foot of my future career. Though daunting, it wasn’t long until I was packing up my room to move up to my new house…which then fell through. Living on my friend’s sofa without heating and hot water for two weeks was not the glamorous start to London life that I had envisioned but nevertheless, character-building. Giddy and nervous, I walked into the office on my first day feeling both hopeful and anxious and soon sat through a half hour meeting discussing things I hadn’t a clue about, with my team using language I was sure they’d made up.

Of course, this was temporary, and 6 months down the line, with the help of my fabulous team, I’m confident in what I do, how to tackle problems and how to action challenging tasks - also, I can understand 99% of the language used (half of the jargon was the most obscure foreign publication names).

The mammoth spreadsheet I was introduced to in my first week is now my baby where we track all the creative to be made, translated and tested across over 30 countries, and in over 15 languages. With tight deadlines and testing fails, creative changes, and last-minute obstacles flying left, right and centre, it can sometimes seem like spinning plates. However, with a million processes, spreadsheet, calendars and decks, it all (just about) slots into place.I never believed people when they claim to enjoy their jobs every day (apart from the Garlic Bread Expert, see below), however Adgenda have certainly proved me wrong.